Tag Archives: social media

Twitter/Facebook Therapy

To all my Facebook Friends and Twitter Followers, THANK YOU for being a therapist.

Yes, I usually post article links, professional resources and inspirational quotes. True, I give family updates, try to answer questions and offer my opinion when asked. But you are great because you see that our relationship is more than this.

You understand that I also need an outlet to vent. You get that sometimes my updates are all about me. And not only that, you encourage it by replying and offering me your reassurance, advice or even a simple LOL or :-).

You’ve helped me through a lot – road rage situations, poor customer service, crickets chirping EXTREMELY loud under my window, third trimester pains and so much more.

So again, thanks! I truly appreciate it.

Debunking Twitter Rules

Myth #1: Don’t tell us what you’re doing. Some people enjoy knowing what you are doing, and if those are your followers then there is nothing wrong with your tweets.

I enjoy getting personal tweets mixed in with professional tweets. It makes my Twitter friends feel real, not so much virtual. I’ve also found great restaurants from these tweets.

Myth #2: It’s about two-way conversations. This is not always the case. There are some people and companies that I follow because of the information they provide. It doesn’t matter to me if they respond to a DM or @ reply. What’s important is that the information they give me is accurate and useful.

Myth #3: Don’t tweet more than 5 times a day. True, some people go overboard with spam, but that’s another issue. I don’t care how many times you tweet; as long as I can use some of the information I’m fine.

Myth #4: Only follow people with similar interests, that you can learn from, etc. One of the great things about Twitter is it’s a community of people with different interests, expertise and information.

Do not feel like you must limit who you follow because of any absolute; you set the rules for who you follow. I follow people with similar interests and opinions along with those that are the complete opposite. I follow marketers as well as jewelry designers. I don’t follow spammers.

Here’s the thing, I use Twitter as a news feed. It’s a place where I can find out about current events, career news as well as my friends and family. And from each of these Tweeps I am interested in different information.

So, if you must have a Twitter rule this is it. Tweet what’s important to your current and potential followers.

Using the New for Motivation

The pink crystal paperweight on my desk? I bought it on a lunch break when I had writer’s block. And a lot of the cutesy jewelry I wear on my right hand? Well, that was purchased when I needed some motivation and/or inspiration for a project.

Adding something new can help us look at everything in a new light. It’s the reason throw pillows can change the look of a living room and why adding a plant can give new life to a room.

This works not only for our living and work spaces, but also for projects. If you are in a rut, now is the time to try something new. Freshen up your presentations with new graphs. Here’s a Seth Godin post on making graphs that work. Compliment a campaign with some social media initiatives. Here are some great examples compiled by Mashable. If these are too drastic, then at least go shopping. You may find your inspiration there.

The Addiction to Twitter

After a few weeks as a Twitterite I will admit, I’m addicted. And for once (okay, maybe twice, because I actually don’t mind the shopping thing…), I am okay with it.

 

My Twitter experience started with my inherent need to be knowledgeable about all things marketing. Articles kept popping up, people I respect sang its praises and so I thought, “Why not?”.

 

Well, now I get it. Twitter is great for many reasons, but here’s my top five:

 

  1. It’s like an AP Wire for those of us not in a newsroom. I follow ABC, NPR & ESPN, to name a few. So, when something happens I know right away. And the news is given to me in 140 characters or less! (Once you join Twitter you can decide whom you want to follow. The updates of these Twitterites then show up on your homepage.).
  2. It feeds my need to be knowledgeable about all things marketing. Twitterites are a diverse group. Many tweet links to very interesting articles, etc. that I would probably not find on my own. It’s not just, “I had a salad for dinner and now I’m going to bed” tweets.
  3. I can tweet about what I’m doing, offer food for thought (i.e. Great marketing does not supersede poor customer service.), or forward links to things I think are interesting.  
  4. The 140 character limit forces me to write succinctly.
  5. It’s kinda cool to see what other people do all day.

Yes, this is my list, but let me know your thoughts. I’m sure I’m not by myself…

 

Towanda Long aka mscafe

(my name on Twitter in case you want to follow me)