MySpace, like other social networking sites, is a great way to meet new people, add to your network and become a part of online conversations. As a part of your online marketing it can be a useful tool.
However, it’s just that – one tool. It should not be your only online presence.
Here are a few reasons why:
Many corporations block it. Imagine the problems you’ll have trying to get sponsors, advertisers, etc. if the company representative can’t open your site.
It still has the stigma of being a site for teenagers. This will most certainly affect people taking your product/service seriously.
The platform is limiting in the amount of information that you include. For instance, you can’t have a multiple-page site.
You lose the free marketing of having a “firstname.lastname@example.org” email address. Without a corporate site you’re stuck promoting yahoo, gmail or another free email service.
Do you really want to send the CEO of ABC, Corp. to your MySpace page for more information on your company?
Towanda Long aka mscafe