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The Addiction to Twitter

July 9, 2008 · Leave a Comment

After a few weeks as a Twitterite I will admit, I’m addicted. And for once (okay, maybe twice, because I actually don’t mind the shopping thing…), I am okay with it.

 

My Twitter experience started with my inherent need to be knowledgeable about all things marketing. Articles kept popping up, people I respect sang its praises and so I thought, “Why not?”.

 

Well, now I get it. Twitter is great for many reasons, but here’s my top five:

 

  1. It’s like an AP Wire for those of us not in a newsroom. I follow ABC, NPR & ESPN, to name a few. So, when something happens I know right away. And the news is given to me in 140 characters or less! (Once you join Twitter you can decide whom you want to follow. The updates of these Twitterites then show up on your homepage.).
  2. It feeds my need to be knowledgeable about all things marketing. Twitterites are a diverse group. Many tweet links to very interesting articles, etc. that I would probably not find on my own. It’s not just, “I had a salad for dinner and now I’m going to bed” tweets.
  3. I can tweet about what I’m doing, offer food for thought (i.e. Great marketing does not supersede poor customer service.), or forward links to things I think are interesting.  
  4. The 140 character limit forces me to write succinctly.
  5. It’s kinda cool to see what other people do all day.

Yes, this is my list, but let me know your thoughts. I’m sure I’m not by myself…

 

Towanda Long aka mscafe

(my name on Twitter in case you want to follow me)

 

 

Categories: Business · General · Marketing Tips · Public Relations · Towanda Long · branding · marketing · networking · senior professionals · social media
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